What is coaching?

Every coach has their own definition of what coaching is. Our approach to coaching is to partner with clients in a thought-provoking and creative process that inspires them to maximise their personal and professional potential. We honour the client as the expert in his or her life and work, and believe every client is creative, resourceful and whole. On this basis, we consider our responsibility to our clients is to:

      • Discover, clarify and align with what the client wants to achieve
      • Encourage client self-discovery
      • Elicit client-generated solutions and strategies
      • Hold the client responsible and accountable

>> Some examples of our work <<


Our coaches

Our coaches have experience coaching a variety of organisations (ranging from start-ups to traditional organisations) over a range of industries (including wine, travel, health, fashion, government, automotive, finance and eCommerce, gaming).

Because of this, we know that each organisation is unique and that coaching cannot be provided in a standard format. Therefore, we work with each of our clients to deliver bespoke coaching, focusing on their specific needs and goals.

Many of our coaches are certified members of the International Coach Federation.


Want more information or to book a session?

To discuss your coaching needs, get in touch with us at

For more information on what coaching is, please check out these helpful PDF guides: