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What customers want

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  • 3 min read

“I have an idea.” The 4 words that strike fear into my wife How do you know if your killer new idea is really any good? Although my recent book, The Innovation Revelation, looked at finding solutions to customers’ problems at a macro level (i.e. from understanding the intersection between… Read More »What customers want

Calming the noise

With our addictive apps, sticky widgets, and blindly engaging interactions, we’ve created an era of distraction and fear. How familiar is the following scenario? You’re focusing on writing an email when your watch vibrates to alert you to a new email. Buzz. You give it a quick glance, decide to… Read More »Calming the noise

Nudge

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  • 4 min read

Nudge is a book that investigates the philosophical questions around influencing people. Although it was first published in 2008, it is still as relevant today. And it’s made an impact on how organisations think. Organisations such as governments. I’ll paraphrase their example to explain. Let’s pretend that you run your… Read More »Nudge

Our book … now on Amazon

In November 2013, I had the idea of writing a book. The book would be in a Q&A format, based on the questions that attendees had asked us during our Scrum training sessions. We’d been training colleagues within our company, and running public courses at General Assembly, for a number… Read More »Our book … now on Amazon

The Goal becomes graphic

What’s your favourite business-focused book? Someone asked me this the other day. Although I considered Dan Pink’s Drive, Cialdini’s Influence, Duckworth’s Grit, Hubbard’s How to Measure Anything and a raft of others, it had to be Goldratt’s The Goal. Now it’s in graphic form!   The book, first published in 1984, was not just… Read More »The Goal becomes graphic

Grit is what you need

“My brother got all the brains. I had to work really hard to get where I am.” ~ David Lowe, 1995 onwards That’s how I used to explain my successes. I thought I’d got the short straw at having to work much harder to get results. But it turns out that… Read More »Grit is what you need

What is the scientific method?

My previous post about working like a startup mentioned the scientific method around which my favoured way of working revolves. In fact, with our small feedback loops and Bayesian planning (that is, taking new information and adjusting our plans), many agile teams are using this method without knowing it. So… Read More »What is the scientific method?

Ask-learn-evaluate cycle

What’s the best way to go about building a new product, service or solution? Many will say that it is Lean Startup’s build-measure-learn cycle. I don’t disagree that it makes sense testing assumptions and getting early feedback, but I believe that there’s a process that precedes it. I’d argue that… Read More »Ask-learn-evaluate cycle